Diploma In Digital Marketing (DDM)

Course Structure,Syllabus, Scope and Salary

DIPLOMA in Digital Marketing is a postgraduate level program the duration of which is 1 year. Students seeking admission to this course must hold a 10+2   in any state / central board or equivalent from a recognized university. Admission to this program will be granted based on candidate’s performance in the entrance test followed by Personal Interview or on the basis of Merit in 10+2 examination.

The average fee to pursue this program ranges from INR 10,000/- month

Students who wish to get something new in the field of Digital Marketing and are interested in knowing the fundamentals of Marketing and Digital Media are well suited to this course.      DIPLOMA in Digital Marketing course helps students in understanding the concepts and tools which will help organizations in digitalizing themselves. With the help of this course, students will be able to make their career as a successful Digital Media Marketer.

The career options in this course include jobs in various fields such as in Colleges and Universities, MNCs, E-Customer Relationship Management, E-Marketing, Online Market Research, Govt. Organizations etc. After completing      DIPLOMA in Digital Marketing, professionals can opt for jobs of various profiles such as a Lecturer/ Teacher, Digital Marketing Specialist, Marketing Manager, Content Writer, Social Media Manager, SEO Analyst etc.     Diploma holders in Digital Marketing will get an average annual salary ranging from INR 3 to 6 Lacs

DIPLOMA in Digital Marketing: Course Highlights

Diploma in Digital Marketing: What is it about?

DIPLOMA in Digital Marketing generally focuses developing and planning a digital platform, gaining expertise in social advertising which helps in representing a firms motto on social media, finding the digital research tools and enhancing the customer engagement. This course is also concerned with the modernization of various marketing platforms.

This course is best suited to those students who want to get employment in the field of Digital Marketing and who have a sound knowledge of the field of Marketing. Students seeking admission to      DIPLOMA in Digital Marketing program should possess various skills such as verbal, analytical and logical skills. Students must possess time management skills as well as leadership qualities to excel in this field.

On completion of this course, students can go for jobs in various fields such as College and Universities, MNCs, E-Customer Relationship Management, E-Marketing, Online Market Research, Govt. Organizations etc.

Diploma in Digital Marketing: Eligibility Criteria

Students seeking admission to Diploma in Digital Marketing program must hold a 10+2or equivalent from a recognized university. To get admission to this program, students have to clear the cut-off marks decided by the College/ University in the entrance exam. However, some colleges also offer direct admission to this program i.e. on the basis of Merit in the Bachelor’s degree examination.

Diploma in Digital Marketing: Admission Procedure

Candidates who wish to pursue Diploma in Digital Marketing program will get admission either on the basis of their performance in the entrance test conducted by the respective College or University and Personal Interview or on the base of Merit in the Admission 10+2 examination. to this program will commence from September. Students desirous of pursuing this program can apply for the same either online or offline.

To fill the application form online, candidates have to visit the College’s/ University’s official website and fill the application form correctly. After completing the registration process, the admission authorities will contact you after which you need to visit the College in person with all the documents required such as Bachelor’s degree Mark Sheet, Degree, ID proof and photographs as part of the admission process. Candidates can also apply offline by purchasing the application form along with a brochure from the College and submit the same after filling it correctly.

Diploma in Digital Marketing: Syllabus and Course Description

On getting admission to Diploma in Marketing Management program, students are required to study the subjects mentioned below. The details of subjects that students need to study while pursuing this course are given in the table below:

     Diploma in Digital Marketing: Career Prospects

DIPLOMA in Digital Marketing course helps students to become successful Marketers in the field of Digital Media. This course is well suited to those students who want to enhance their verbal, analytical and logical skills and for those who want to work in the Marketing firms. After completing this program, numerous opportunities exist for students such as they could become a Lecturer/ Teacher, Digital Marketing Specialist, Marketing Manager, Content Writer, Social Media Manager, SEO Analyst etc.

On completion of  Diploma in Digital Marketing, students will be able to work in the following profiles:

• Lecturer/ Teacher
• Digital Marketing Specialist
• Marketing Manager
• Content Writer
• Social Media Manager
• SEO Analyst

     Diploma in Digital Marketing Top Recruiters

Some of the top recruiting organizations across India with recruitments in this field are listed below:

• Institute of Marketing Communications India
• Ministry of Information Technology
• Arena Solutions
• MNCs

Diploma in Digital Marketing: Salary Trends

DIPLOMA in Digital Marketing course is in huge demand among students as it is job oriented and offers various career opportunities in the field of Digital Marketing. The average monthly salary offered to students after completing this course ranges from INR 25,000 to 50,000 and this salary depends on the College, experience and candidate’s knowledge. Students having decent experience in this field might get a job with high salary.